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Resume

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Experience

CDON Group (previously Fyndiq)
Sweden 
Aug 2021 - current

Product Designer

  • Developing and maintaining components in Figma for our design system to keep our brands consistent

  • Facilitating workshops to align the product and commercial departments in content creation

  • Collaborating closely with developers and product managers to implement new features

  • Gathering insights through Hotjar, GA4, and user testing to create hypotheses for further A/B testing

  • Maintaining and updating the content management system

Freelancer
Sweden 
Dec 2020 - Mar 2021

Supporting Research Projects at Mälardalens Högskola

  • Wireframing, prototyping and video editing for research project: digitalization of a manufacturing platform.

  • Visualization and graphic designs for research projects. 

  • Workshop facilitation.

Mälardalens Universitet 
Västerås, Sweden 
Feb 2020 - Nov 2020

Master thesis work in collaboration with Svealandstrafiken & Mälarenergi
Title: Circular business opportunities: exploring a win-win-win situation from a design thinking perspective.

  • Developed and tested a framework for spotting opportunities in the EV battery industry.

  • Workshop organization and facilitation.

  • Stakeholders mapping and engagement.

Tecnología en Promocionales (TNP)
Mexico City, Mexico
March 2016 - Dec 2016

Design Supervisor

  • Communicated across departments for goal setting and strategies.

  • Followed up the production orders and reviewed the final samples.

  • Coordinated delivery dates with the supplier and the customer.

Tecnología en Promocionales (TNP)
Mexico City, Mexico
June 2015 - March 2016

Custom Designer

  • 3D Modeling and Rendering  (Rhinoceros + KeyShot)

  • Development of production files used to make the final product (Rhinoceros + Illustrator)

Experience
Education

Education

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Mälardalens Universitet
2018 - 2020

M.Sc. in Innovation & Design. 

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Centro de Innovación Aplicada en Tecnologías Competitivas (CIATEC)
2017 -2018  
Course-based Education (Programa de Educación Continua) in Footwear Design.

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Instituto Tecnológico y de Estudios Superiores de Monterrey
2010 -2014  

B.A in Industrial Design. 

Projcts & publications

Projects & publications

Mälardalens Universitet
Eskilstuna, Sweden  
Feb 24, 2022

Co-author of Journal of Business Research 
Title: Mapping a circular business opportunity in electric vehicle battery value chain: A multi-stakeholder framework to create a win–win–win situation

https://www.sciencedirect.com/science/article/pii/S0148296322002016?via%3Dihub

Mälardalens Universitet
Eskilstuna, Sweden 
Jan 2021 - June 2021

Co-author of ACIEK conference paper
Title: Mapping a Circular Business Opportunity in Electric Vehicle Battery Value Chain: A Multi-stakeholder Framework to Create a Win-Win-Win Situation
Presented at the 14th ACIEK Academy Conference. Innovation, Management And Governance For Sustainable Growth (June 14-16, 2021).

  • Winner of the Award: Representing a high-quality piece of research

Mälardalens Universitet 
Västerås, Sweden 
Feb 2020 - Nov 2020

Master thesis work in collaboration with Svealandstrafiken & Mälarenergi
Title: Circular business opportunities: exploring a win-win-win situation from a design thinking perspective.

  • Developed and tested a framework for spotting opportunities in the EV battery industry.

  • Workshop organization and facilitation.

  • Stakeholders mapping and engagement.

Mälardalens Universitet 
Eskilstuna, Sweden
Feb 2019 - June 2019

Digitalization for Volvo Website

  • Defined ways for improving the customer experience while navigating Volvo’s website. 

  • Designed wireframes and high fidelity prototypes.

  • Conducted usability tests with users.

  • Tools: Customer journey mapping, Personas, Affinity diagram, wireframing

I know

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Illustrator

Photoshop

InDesign

Lightroom

PremierePro

Adobe XD

Figma

Sketch

Miro

Solidworks

Rhinoceros

3DS Max

KeyShot

I am learning

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After Effects

Invision

JavaScript

HTML

CSS

Microsoft Office

Languages

Spanish

English

Swedish

German

Methods I am familiar with 

  • Affinity diagram

  • Business model canvas

  • Content analysis

  • Contextual inquiry

  • Customer journey map

  • Empathy map

  • Interviews

  • Literature review

  • Personas

  • Stakeholders map

  • Storyboards

  • Storytelling

  • Thematic networks

  • Usability test

  • Workshops

Software
Languages

Courses & Certifications

Code Academy
July 2022

University of Virginia
Coursera
July 2020

Design Thinking for Innovation​
Credential ID: RYZTG5TB672W

Universidad Austral
Coursera
July 2020

Diseño de Experiencia en Servicios
Credential ID: SH2SKMBPNTXK

Calarts
Coursera
June 2020

Visual Elements of User Interface Design
Credential ID: MHJWS4YUTZHE

Dassault Systèmes 3DEXCITE
Oct 2014
 

SolidWorks- Mechanical Design
Credential ID: C-KY7GD257K4​

Courses and certifcation

Volunteer Experience 

Mälardalens Högskola
Västerås, Sweden
Jan 2019 - July 2020

Fadder of the International Committee

  • Planned and organized events 

  • Took photographs and managed content for social media.

AIESEC
Wroclaw, Poland
Jun 2014 - Jul 2014

Summer Kindergarten Project, Global Exchange Community Development Program (GCDP) 

  • Planned and organized events 

  •  Developed communication and graphic design for events.

  • Created content for social media. 

Tecnológico de Monterrey
Mexico City, Mexico
Aug 2012 - Dec 2014

Amikoo Association 

  • Planned and organized events 

  • Developed communication and graphic design for events.

Volunteer
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